HIROSHIMA, Japan—Mazda Motor Corporation will showcase the Mazda2 (known as Mazda Demio in Japan) at the 2009 Los Angeles Auto Show. The globally-acclaimed Mazda2 brings a level of style and driving dynamics to the North American subcompact segment that no other competitor can offer. The vehicle will be sold in the U.S. and Canada beginning in late 2010. The LA Auto Show press days are December 2-3; public days run from December 4 through 13.
“Bringing Mazda2 to North America completes the bookends in our lineup,” said Jim O’Sullivan, president and CEO, Mazda North American Operations. “With the seven-passenger crossover CX-9 at one end and the subcompact Mazda2 at the other, Mazda’s lineup now spans the most significant product segments in the industry, and is the strongest, best-designed, best-built we have ever offered. Mazda2 will be true to everything that makes our cars stand apart from the competition: it will be stylish, fun-to-drive and a heck of a value. In short, it will be the definition of Zoom-Zoom.”
Mazda2 has been a sales and media success in markets around the world, winning 48 awards and being recognized as Car of the Year in more than 20 countries. Additionally, Mazda2 was named “2008 World Car of the Year,” besting all other new cars around the world.
Mazda’s press conference is scheduled to take place from 11:05 to 11:30 (local time) on Wednesday, December 2, 2009.