MAZDA NEWSROOM｜Mazda Production and Sales Results for July 2008 (Flash Report)

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Aug. 27, 2008

Production and Sales

Mazda Production and Sales Results for July 2008 (Flash Report)

Mazda Motor Corporation’s production and sales results for July 2008 are summarized below.

I. Production

	Breakdown	Jul. 2008		Jan. - Jul. 2008
	Breakdown	Units	YoY Change (%)	Units	YoY Change (%)
DOMESTIC PRODUCTION	Passenger Cars	102,815	+31.8	647,230	+23.1
	Commercial Vehicles	3,937	-9.4	25,522	-2.9
	Total	106,752	+29.6	672,752	+21.9

OVERSEAS PRODUCTION	Passenger Cars	12,071	+4.7	114,932	-7.7
	Commercial Vehicles	7,202	+9.8	46,158	-2.5
	Total	19,273	+6.6	161,090	-6.3

GLOBAL PRODUCTION	Passenger Cars	114,886	+28.3	762,162	+17.2
	Commercial Vehicles	11,139	+2.2	71,680	-2.6
	Total	126,025	+25.5	833,842	+15.2

Note: As of January 2007, overseas production figures are based on Mazda brand units coming off the production line (does not include CKD units).

1. Domestic Production
The domestic production volume for July 2008 increased 29.6% compared to July 2008, due to increased production of the Mazda3 (known as the Axela in Japan), Mazda2 (Demio), Mazda6 (Atenza) and other models.

[Domestic production of key models in July 2008]

Mazda3 (Axela):	39,905 units	(up 14.1% year-on-year)
Mazda2 (Demio):	20,307 units	(up 107.9% year-on-year)
Mazda6 (Atenza):	15,029 units	(up 69.0% year-on-year)

2. Overseas Production
The overseas production volume for July 2008 exceeded the figure for the same month last year, up 6.6% year-on-year, mainly due to brisk sales of the Mazda6 (Atenza) and the BT-50 pickup.

[Overseas production of key models in July 2008]

Mazda6 (Atenza):	8,304 units	(up 68.7% year-on-year)
BT-50:	7,202 units	(up 9.8% year-on-year)

II. Domestic Sales

	Breakdown	Jul. 2008		Jan. - Jul. 2008
	Breakdown	Units	YoY Change (%)	Units	YoY Change (%)
DOMESTIC SALES	Passenger Cars	20,939	+15.2	134,919	+1.8
	Commercial Vehicles	2,997	-13.0	22,871	-8.4

	Registration Total	19,095	+8.7	118,442	-3.6
	Micro-mini Total	4,841	+19.6	39,348	+13.5
	Total	23,936	+10.7	157,790	+0.2

The domestic sales volume for July 2008 rose 10.7% over July 2007 due to the sales launch of the Mazda Biante, and healthy sales of the Mazda5 (Premacy) and the Mazda6 (Atenza).
Mazda’s registered vehicle market share was 6.3% (up 0.2 points year-on-year), with a 3.2% share (up 0.5 points year-on-year) of the micro-mini segment and a 5.3% total market share (up 0.4 points year-on-year).

[Domestic sales of key models in July 2008]

Mazda5 (Premacy):	1,816 units	(up 1.2% year-on-year)
Mazda6 (Atenza):	1,172 units	(up 83.7% year-on-year)

III. Exports

	Breakdown	Jul. 2008		Jan. - Jul. 2008
	Breakdown	Units	YoY Change (%)	Units	YoY Change (%)
EXPORTS	Passenger Cars	80,032	+30.0	537,874	+23.9
	Commercial Vehicles	214	-9.3	1,764	-16.1

	North America	23,859	+17.6	171,699	+3.0
	Europe	32,878	+28.1	214,801	+34.2
	Oceania	7,567	+32.9	48,111	+32.8
	Others	15,942	+56.8	105,027	+43.7
	Total	80,246	+29.8	539,638	+23.7

July 2008 exports exceeded the volume for the same month last year, up 29.8% year-on-year, mainly due to increased shipments of the Mazda3, Mazda2 and Mazda6.
On a market basis, exports to North America, Europe, Oceania and other markets (the Middle East and Asia) were healthy.

[Exports of key models in July 2008]

Mazda3:	37,415 units	(up 18.8% year-on-year)
Mazda2:	13,720 units	(up 380.7% year-on-year)
Mazda6:	12,628 units	(up 51.3% year-on-year)

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